How do I get sponsors for my football club?

Start with local businesses already linked to your community — pubs, gyms, takeaways, garages, estate agents and tradespeople. Approach them with a professional sponsor pack that shows your club's story, audience reach, kit placement and social media exposure. Clubs that present a branded, well-designed proposal close sponsors faster than clubs sending Word documents or text messages.

What should a football sponsorship pack include?

A strong football sponsorship pack includes: a cover page with your club badge, an 'about the club' page (league, age groups, history), audience and reach stats, clear sponsorship tiers (Bronze / Silver / Gold or custom), kit and training-wear mockups showing logo placement, social media exposure, community impact and a contact page. Our generator builds every page for you automatically.

How much should football sponsorship cost?

Grassroots football sponsorship in the UK typically ranges from £150 for a small sleeve or training-top placement up to £2,500+ for main shirt sponsorship across a full season. Most clubs raise £1,500–£3,500 per season across 3–6 sponsors. Tier your packages so local businesses of every size can get involved.

How do grassroots clubs approach sponsors?

Keep it personal and professional. Walk in (or email) with a printed/PDF sponsor pack, explain who the club is, who the sponsor will reach, and exactly what they get for their money — kit logo, social posts, matchday boards, website link. Follow up within a week. A premium-looking proposal is the single biggest factor in getting a yes.

Can I create a sponsorship proposal online?

Yes — the Hackin Sportswear Sponsor Pack Generator builds a complete, branded sponsorship proposal PDF online in about 3 minutes. Add your club details, colours, packages and uploads, then download a 6-page premium PDF ready to send to local businesses. It's 100% free.

What do sponsors look for in football clubs?

Sponsors want visibility, association and reach. They look for: a clear audience (players, parents, supporters, social followers), professional presentation, brand-safe values, community involvement and proof their logo will actually be seen. A polished sponsor pack signals that their money will be spent well.

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Create your sponsor proposal

Start the live builder, complete the club details, then generate a PDF that is saved into admin leads.